A lot of buzz occurs on the Internet – news, entertainment, and, of course, money-making. The biggies of the business world learned to take business online by sequestering the aid of a web designer. Before, that had been enough – until now.
Blame it to the social media sites. Blame it to the differing types of sites that serve to cater the raves of a website viewer-slash prospective consumer. These sites have caused a severe rising in the average website viewer’s standards.
Site developers and web designers themselves do carefully watch the viewing results of their sites. Attuned to their jobs was the regular observation of existing and emerging manner to which viewers look at the site. Besides, in most cases, how viewers look at the page or site is highly indicative of the frequency of their visits – which is what every people behind a website, is hungry for.
The end-result of these observations added by inventions, like the eye-heat maps, is a wealth of information in forms of tips or trivia. To present a deeper insight behind two particulars, follow the discussions in the preceding sections.Text versus Pictures
These two variables, the texts and pictures, are sparking quite a huge debate between site developers, administrators, web designers, even website viewers. Some say viewers are easily attracted with pictures; others claim that it’s the text that is inducing attraction.
Yet, in most cases, both could just be right. In the viewers’ perspective, if they had been looking at texts for quite some time, they would next be ogling for pictures, as these provide a sort of ‘rest’ for their eyes. On the other hand, reading relevant material – be it news or opinions – is the common objective among internet lurkers.
Perhaps, what would strike a good balance is a combination of great content and an effectual image. Viewers who are ogling even for a Google Image search can’t help but pick your online piece. And when they do, they won’t have to be disappointed as you presented a content which is as superbly cohesive as the image.
Viewers who are on for relevant content, on the other hand, won’t find it difficult to spot yours, as the best pieces often have the highest rankings, most shared in tweets and posts, and so forth.
This is the occurrence of over-saturated banner visibility. The analogy of such occurrence is not so much different in anything usual: in principle and behavior, the more viewers see banners, the more eye-toleration persists. The latter’s extreme result is an irreversible banner blindness.
Perhaps, the web designers and site developers need to take a serious look at this. For one, they must review the existing banner design, layout, and position to put in front the over-saturated trend of banners. Next step? They got to move on.
These web people need to find a new way to enable website viewers to see banners in a different light. This entails pushing for more innovation and creating a new package for banners. Perhaps, banners no longer have to act as independent boxes in a page or site; rather, it should tie a closer relationship with the page or site to which it appears.In sum, website viewership is hard work. And that work never stops because it’s bound to progress.